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The Mindlab Academy reveals insights to help you create actionable market research. Each month, we speak to industry experts on their views and tips.
The future of market research
With Philip Graves, author of Consumer.ology: The Truth about Consumers and the Psychology of Shopping
5 steps to a marketable innovation
With David Porter, advisor at the Sussex Innovation Centre
Why it’s not actually bad to make biased decisions
With Dr Dylan Evans of Mindlab
6 ways to become the next challenger brand
With Paul Spirou and Russell Hales from creative agency, Ape
Don’t flip-flop on your brand assets
With Louise Southcott, Managing Director of Link Consumer
Ethical lipstick on the face of a gorilla
With Derek Johnston, founder of design agency, Family (and friends)
