Dr David Lewis-Hodgson


Dr David Lewis-Hodgson BSc (Hons), D.Phil., FISMA, FRSM, AFBPsS, Chartered Psychologist.
Chairman and founder of Mindlab. A neuropsychologist dubbed the ‘father of neuromarketing’ due to his pioneering work in this area during the late 1980’s, David is a widely published author of many bestselling books. Recent best sellers include Impulse – Why We Do What We Do Without Knowing Why We Do ItBrain Sell – When Science Meets ShoppingSoul of the New Consumer; and Fat Planet – The Obesity Trap And How To Escape It. An award-winning broadcaster he has been the on-screen consultant for numerous science-based programs including Embarrassing Bodies and Secret Eaters.

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