Online Alternative to Eye-Tracking
What does it tell you?
Think-Track is an alternative to eye-tracking which examines how people navigate a visual display. This method is used for 2D advertisements, webpages, and online advertising.
What are the deliverables?
We can show how people navigate a page or advert and where people pay most attention to. Outputs are visualised as 2D and 3D heatmaps.