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Academy
The Mindlab Academy reveals insights to help you create actionable market research. Each month, you’ll find interviews with industry experts alongside articles on the latest trends and techniques.
Are you hallucinating right now?
With Dr Anil Seth, professor of Cognitive and Computational Neuroscience at the University of Sussex
3 trends set to shake up the market research industry
With Roger Dooley, author of Brainfluence
Win internal buy-in for robust market research
With Philip Graves, author of Consumer.ology: The Truth about Consumers and the Psychology of Shopping
Everyone lies – How to overcome it
With Philip Graves, author of Consumer.ology: The Truth about Consumers and the Psychology of Shopping
The future of market research
With Philip Graves, author of Consumer.ology: The Truth about Consumers and the Psychology of Shopping
Why it’s not actually bad to make biased decisions
With Dr Dylan Evans of Mindlab
6 ways to become the next challenger brand
With Paul Spirou and Russell Hales from creative agency, Ape
Don’t flip-flop on your brand assets
With Louise Southcott, Managing Director of Link Consumer
